Markus Hug
Publication record assembled from the DBLP archive of ranked conferences.
Papers indexed
2
Venues
1
Active years
2013–2013
Best venue rank
A*
Where they publish
Papers
2 indexed papers, newest first.
| Year | Venue | Title | Authors |
|---|---|---|---|
| 2013 | CHI | Online ad banners: the effects of goal orientation and content congruence on memory. | Silvia Heinz, Markus Hug, Carina Nugaeva, Klaus Opwis |
| 2013 | CHI | Ads suit up!: effects of website and advertiser credibility on consumer responses to banner ads. | Markus Hug, Nina T. Suter, Elisa D. Mekler, Klaus Opwis |