Understanding and Fighting Scams: Media, Language, Appeals and Effects.

Shuhua Zhou, Xiao Fan Liu, Fiona Fui-Hoon Nah, Simon Harrison, Xinzhi Zhang, Shanshan Zhen, Dannii Yeung, Janet Hui-wen Hsiao, Ray LC, Antoni B. Chan, Xiaohui Wang, Crystal Li Jiang, Fen Lin, Jixing Li, Andus Wing-Kuen Wong, Leanne Lai-Hang Chan, Bert George, Ping Li

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