Philipp Reichhart
Publication record assembled from the DBLP archive of ranked conferences.
Papers indexed
3
Venues
1
Active years
2016–2019
Best venue rank
C
Where they publish
Papers
3 indexed papers, newest first.
| Year | Venue | Title | Authors |
|---|---|---|---|
| 2019 | ICIS | The Interplay of Retargeting and Location Revisits in Location-Based Advertising. | Dominik Molitor, Peter Pal Zubcsek, Martin Spann, Philipp Reichhart |
| 2018 | ICIS | Measuring The Effectiveness of Location-Based Mobile Push vs. Pull Targeting. | Dominik Molitor, Martin Spann, Anindya Ghose, Philipp Reichhart |
| 2016 | ICIS | Location-Based Advertising and Contextual Mobile Targeting. | Dominik Molitor, Philipp Reichhart, Martin Spann |